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Summer Series: Business Essentials Bootcamp
Orientation
Self-Evaluation (22:43)
Design Your Practice (14:22)
Blueprint (26:55)
Downloads: Course Syllabus
Downloads: Practitioner Playbook
Downloads: 5 Pillars to Building a Successful Practice eBook
Downloads: Resources
Assignment List
Q&A Class Recordings
ORIENTATION 7.8.20 (76:32)
Class Recording 7.22.20 (71:44)
Class Recording 8.5.20 (59:02)
Class Recording 8.19.20 (93:34)
Class Recording 9.2.20 (80:02)
Telehealth
Legal Issues in Telehealth - Peter Hoppenfeld (28:53)
Telehealth Session 1 - Practitioner Experience (17:08)
Telehealth Session 2 - Patient Experience (21:34)
Telehealth Session 3 - Your Practice (19:02)
Module 1 - Strategy
Introduction (3:03)
Downloads: Business Strategy Slides
1.1 Roles (16:17)
1.2 Planning (35:18)
Downloads: Assignment 1 - Business Plan Essentials
1.3 Finances (39:48)
Downloads: Assignment 2 - Financial Planning Spreadsheet
1.4 Goals (9:32)
1.5 Numbers (29:50)
1.6 Case Study (5:53)
1.7 Implementation (0:56)
Confirm Coursework Completion Before Moving on to the Next Module
Module 2 - Operations
Introduction (0:47)
Downloads: Business Operations Slides
2.1 Leadership (36:00)
2.2 Hiring (32:43)
2.3 Training (38:01)
2.4 Systems (57:44)
2.5 Time (24:46)
2.6 Office (12:23)
2.7 Case Study (4:45)
2.8 Implementation (0:47)
Confirm Coursework Completion Before Moving on to the Next Module
Module 3 - Patient Communication
Introduction (2:58)
3.1 Intake 1 (30:45)
3.2 Intake 2 (23:59)
Downloads: New Patient Paperwork
Downloads: Patient Education Slides
3.3 Dialogue (48:22)
3.4 Follow-up (15:30)
3.5 Presentations (7:31)
Downloads: Patient Education Examples
3.6 Case Study (5:06)
3.7 Implementation (2:26)
Confirm Coursework Completion Before Moving on to the Next Module
Module 4 - Sales
Introduction (2:11)
Downloads: Sales Slides
4.1 Selling (42:53)
4.2 Lead Funnel (36:50)
4.3 Life Cycle (59:44)
4.4 Case Study (5:40)
4.5 Implementation (1:26)
Confirm Coursework Completion Before Moving on to the Next Module
Module 5 - Marketing & Branding
Introduction (0:35)
Downloads: Marketing Slides
5.1 Branding (29:56)
5.2 Value Ladder (35:24)
5.3 Online Presence (26:38)
5.4 Networking (9:11)
5.5 Program (9:21)
Downloads: Assignment 3 - Elements of your Marketing Plan
5.6 Case Study (4:31)
5.7 Implementation (1:08)
Confirm Coursework Completion Before Moving on to the Next Module
Module 6 - Practitioner Playbook
Introduction (2:09)
6.1 Strategy (33:50)
6.2 Operations (25:03)
6.3 Patient Communication (14:53)
6.4 Sales (15:38)
6.5 Marketing (7:29)
Implementation (1:25)
Confirm Coursework Completion
Class Recording 8.19.20
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